画册不是“企业说明书”
借助做画册契机,重新梳理品牌,重新界定品牌新形象
提炼出主题概念,融入画册,体现出企业的灵魂和内涵
画册要有主线索,有机整合画册各篇章,避免内容散乱
打造一本有高度有深度有内涵的《品牌首策》
THE BROCHURE IS NOT A "COMPANY MANUAL"
Taking advantage of the opportunity to create a brochure, reorganize the brand and redefine its new image
Extract the theme concept, integrate it into the brochure, and reflect the soul and connotation of the enterprise
The album should have a main clue, organically integrate each chapter of the album, and avoid scattered content
Create a highly profound and meaningful "Brand First Strategy"