“一个家族多个兄弟”的实力
产品包装不能枝枝蔓蔓，不能各自为政
要有“一个家族多个兄弟”整体实力感
包装之间要“和而不同”，要有共性也要有个性
THE STRENGTH OF HAVING MULTIPLE BROTHERS IN ONE FAMILY
The product packaging should not be scattered or self reliant
To have an overall sense of strength with multiple brothers in one family
Packaging should be harmonious but different, with both commonality and individuality
包装即媒体，好包装是产品再创造
好的包装是一线最得力的产品“推销员”
有档次的包装设计，销量也不会太差
PACKAGING IS THE MEDIA, GOOD PACKAGING IS THE RECREATION OF PRODUCTS
"Good packaging is the most effective product on the front line," said the salesperson
Graded packaging design ensures that sales are not too poor
